38% are 34-44 years in age
51% male, 49% female
Average household income is $155,000
46% are college graduates
34% have advanced college degrees
Here are the customers you can expect to reach by advertising with us. Among patrons of the arts:
OCCUPATIONS:
Professional 59%
Military 3%
Home Maker 4%
Technical 4%
Sales 4%
Retired 11%
Manager 4%
Blue Collar 1%
Student 10%
100% own a computer and are connected to the Internet
85% purchase on the Internet
Credit Card Usage:
American Express 27%
Visa 76%
Master Card 54%
38% Purchased A Car
11% Purchased A Home
39% Purchased Furniture
49% Purchased Jewelry
65% Purchased Airline Tickets
63% Traveled
15% Purchased Life Insurance
30% Investment/Retirement
13% Joined A Private Club
Source data: The Media Audit-Austin International Demographics, Inc.,
49% attended the Ballet once or more
56% attended the Symphony once or more
37% attended the Opera once or more
site built and maintained by CAC Services, A media production subsidiary of Salem Music, LLC providing promotional support to the local arts communities
WHO ARE THE ARTS PATRONS?
The Community Arts Cafe works to integrate the arts from the entire Piedmont Triad into a truly, community-wide arts publication that reveals the richness that is characteristic of our region in the visual and performing arts.
By developing partnerships with arts organizations in these areas we are effectively able to cover the arts in each county and comprehensively distribute our publications throughout the region. By working together as one community, each county is able to give and receive the most efficient and effective exposure to the patrons and arts appreciators in the entire distribution area. Now that's a powerful communication tool!
Call or email Jim Tedder to find out more about this partnership and your participation in building a wonderful arts community: 336-725-2372 or editor@communityartscafe.com
The Power of Partnership!
Our targeted geographic area includes a 13 county region in the Triad (Alamance, Caswell, Davidson, Davie, Forsyth, Guilford, Montgomery, Randolph, Rockingham, Rowan, Stokes, Surry and Yadkin) although we have had responses and subscriptions from well outside of the North Carolina area.
One key benefit to The Community Arts Cafe publications is that 100% of our readers have an interest in the arts, since the arts is our only focus, and the majority of readers have asked to receive it. So there’s no questioning whether a certain percentage of readers will ignore the arts in favor of sports or general news since we don’t offer that content. We offer arts information directly to arts enthusiasts.
